Thursday, June 29, 2006

"Cars" in Ukrainian

Cars, a quintessentially American cartoon flick, has brought 1,5 million hryvnia since it opened on June 16 throughout Ukraine. Sounds like small peanuts compared to America’s 11,5 million dollars (the exchange rate is 1:5 in favour of the green so go figure). However there is something truly revolutionary about this, seemingly banal, show biz event. Half of Ukraine’s 70 copies were in Ukrainian and on average, as Kommersant reports, more people watched the movie in Ukrainian than in Russian. Up to this day the movie industry has been the one where the Russian language totally dominated. No matter where you live, in Kharkiv, Odessa, Ivano-Frankivsk, or Lviv – all movies would be dubbed in Russian, leaving Ukrainophones with no choice (subtitles are not very popular in this part of the world). So things are a-changin'...
It’s a very good news – I’m definitely elated.


At 5:14 AM, Blogger Reel Fanatic said...

Glad to hear things are looking up in the Ukraine re movies .. I'm way behind on summer flicks, and will finally be going to see this one today . .I'm really looking forward to it


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